Customer Service in an Instant: 60 Ways to Win Customers and Keep Them Coming Back by Karen Leland is a practical guide for customer service professionals looking to improve their customer service skills. The book provides 60 quick, practical tips for handling difficult customers in a variety of situations.
"Winning with People: Discover the People Principles That Work for You Every Time" by John C. Maxwell is a profound exploration of interpersonal relationships and the principles that underpin successful interactions with others. Maxwell, a renowned leadership expert, distils decades of experience and wisdom into practical advice that helps readers build stronger connections, communicate effectively, and influence others positively.
Buyology: How Everything We Believe About Why We Buy is Wrong by Martin Lindstrom is a fascinating exploration of the subconscious forces that shape our buying decisions. In this book, Lindstrom draws on extensive research and neuromarketing studies to challenge commonly held beliefs about consumer behaviour and uncover the hidden factors that truly drive our purchasing choices.
Customer Centricity: Focus on the Right Customers for Strategic Advantage by Peter Fader is a comprehensive guide to understanding and leveraging customer data to drive business success. Fader argues that the traditional approach to customer service, which treats all customers as equal, is outdated and ineffective. Instead, he advocates for a customer-centric approach that focuses on identifying and targeting the most valuable customers to drive revenue growth.
"How to Wow" by Adrian Swinscoe is a customer service and experience guide that provides practical insights and strategies for businesses to create remarkable customer experiences effortlessly. The author, drawing on his extensive experience in customer service, outlines 68 actionable ways to enhance the customer journey and leave a lasting positive impression.
Hug Your Haters: How to Embrace Complaints and Keep Your Customers by Jay Baer is a compelling book that explores the power of embracing customer complaints and turning them into opportunities to enhance customer loyalty and business success. Baer provides valuable insights, real-world examples, and actionable strategies to help organisations effectively handle customer feedback and create a culture of customer-centricity.