"Solution Selling: Creating Buyers in Difficult Selling Markets" by Michael T. Bosworth is a groundbreaking book that has had a significant impact on the field of sales. First published in 1994, it remains a classic in the realm of solution selling, providing a comprehensive framework for sales professionals to navigate complex markets and create meaningful connections with buyers.
"Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World" by Gary Vaynerchuk is a comprehensive guide to mastering the art of social media marketing. Published in 2013, the book has become a staple for marketers and business professionals looking to navigate the dynamic landscape of online platforms. The title metaphorically reflects the strategy Vaynerchuk advocates, drawing parallels between boxing and effective social media engagement.
"The 7 Habits of Highly Effective People" is a self-help book written by Stephen Covey, published in 1989. The book presents a holistic, principle-centred approach to personal and professional effectiveness based on timeless universal principles of human behaviour.
"Influence: The Psychology of Persuasion" by Robert Cialdini is a classic book on the science of influence and persuasion. Cialdini draws on years of research in psychology, sociology, and communication to outline six key principles of persuasion that can be used to influence others in a variety of settings.
You're Not Listening: What You're Missing and Why It Matters by Kate Murphy is a thought-provoking book that explores the art of listening and its profound impact on our relationships, well-being, and society as a whole. Murphy sheds light on the alarming decline of listening skills in our modern world and provides insightful perspectives and practical tips to become better listeners.
"Good Grief" by Granger E. Westberg is a compassionate and insightful guidebook that offers practical wisdom and emotional support to individuals navigating the challenging journey of grief. Drawing on his experience as a pastor, hospital chaplain, and grief counsellor, Westberg provides readers with a roadmap for coping with loss and finding healing in the midst of sorrow.