"Selling Value: Key Principles of Value-Based Selling" by Don Hutson is a comprehensive guide that delves into the principles and strategies of value-based selling. In this book, Hutson provides readers with practical insights and actionable techniques to effectively communicate and deliver value to customers in sales interactions. Through a combination of theory, real-world examples, and step-by-step guidance, Hutson equips sales professionals with the tools they need to differentiate themselves from competitors and win more business by focusing on value.
In The Honest Truth About Dishonesty: How We Lie to Everyone—Especially Ourselves, Dan Ariely explores the psychological and environmental factors that drive people to behave dishonestly. Drawing on experiments and real-world examples, Ariely challenges conventional notions that dishonesty stems from a cost-benefit analysis of potential gain versus risk. Instead, he demonstrates that dishonesty is a complex, often subconscious process shaped by human psychology and situational influences.
"The Ultimate Guide to Remote Work: How to Grow, Manage, and Work with Remote Teams" is a comprehensive guide to remote work, offering insights and practical advice for both remote workers and managers. The book is written by Zapier, a company that provides automation tools for remote teams, and draws on their own experiences as well as extensive research and case studies.
The Wisdom of Menopause: Creating Physical and Emotional Health and Healing During the Change by Christiane Northrup is a comprehensive guide that explores the physical, emotional, and spiritual dimensions of menopause. Dr. Northrup, a renowned women's health expert, provides valuable insights and practical advice for women navigating this transformative stage of life.
"Death by Meeting: A Leadership Fable... About Solving the Most Painful Problem in Business" by Patrick Lencioni is a thought-provoking book that confronts the common problem of ineffective and tedious business meetings. Lencioni, well-versed in organisational health and leadership, weaves a compelling narrative that not only educates but also provides valuable guidance on turning meetings from uninspiring and time-consuming rituals into engaging and results-driven interactions.
"To Sell Is Human: The Surprising Truth About Moving Others" by Daniel H. Pink is a book that challenges the notion that sales is the domain of a select group of individuals with a specific set of skills. In fact, Pink argues that we are all in sales, as we spend a significant amount of our time trying to move others to our way of thinking, whether we are convincing our boss to give us a raise or persuading our children to clean their room.