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The Customer Experience Book: How to Design, Measure and Improve Customer Experience in Your Business

The Customer Experience Book: How to Design, Measure and Improve Customer Experience in Your Business by Alan Pennington is a comprehensive guide to understanding, designing, and improving the customer experience. The book describes the importance of putting yourself in the customer's shoes and understanding their needs and preferences in order to create a positive customer experience that fosters loyalty and repeat business.

Influence Is Your Superpower: How to Get What You Want Without Compromising Who You Are

"Influence Is Your Superpower: How to Get What You Want Without Compromising Who You Are" by Zoe Chance is a compelling exploration of the art of persuasion and its integral role in both personal and professional success. As a professor at the Yale School of Management and a distinguished expert in the realms of influence and behavioural economics, Zoe Chance offers readers an insightful and practical guide to harnessing the power of influence without forsaking authenticity or ethical principles.

Customer Centricity: Focus on the Right Customers for Strategic Advantage

Customer Centricity: Focus on the Right Customers for Strategic Advantage by Peter Fader is a comprehensive guide to understanding and leveraging customer data to drive business success. Fader argues that the traditional approach to customer service, which treats all customers as equal, is outdated and ineffective. Instead, he advocates for a customer-centric approach that focuses on identifying and targeting the most valuable customers to drive revenue growth.

Thinking Fast and Slow

Thinking, Fast and Slow is a book by Nobel Prize-winning economist and psychologist Daniel Kahneman. The book provides a detailed exploration of the two systems of thinking that govern human decision-making and judgment.

Author
Estimated Read Time
5 minutes

Complaint Management Excellence: Creating Customer Loyalty through Service Recovery

Complaint Management Excellence: Creating Customer Loyalty through Service Recovery by Sarah Cook is a comprehensive guide that explores the importance of effectively managing customer complaints and using service recovery as a means to build customer loyalty. Cook provides valuable insights, practical strategies, and actionable techniques to help organisations handle complaints with excellence.

The Customer Service Revolution: Overthrow Conventional Business, Inspire Employees and Change the World

"The Customer Service Revolution: Overthrow Conventional Business, Inspire Employees, and Change the World" is a book written by John R. DiJulius III, a leading expert on customer service and the founder of The DiJulius Group, a consulting firm that helps businesses improve their customer experience. In the book, DiJulius provides a step-by-step guide to creating a customer-centric business and revolutionising the way companies approach customer service. 

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