Customer success is an emerging field that is rapidly gaining traction as more and more businesses recognise the importance of retaining customers and fostering long-term relationships. In the book "Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue," authors Nick Mehta, Dan Steinman, and Lincoln Murphy provide a comprehensive guide to this exciting new field, offering insights and strategies for companies looking to reduce churn and build long-term customer relationships.
Send: Why People Email So Badly and How to Do It Better by David Shipley and Will Schwalbe is a thought-provoking book that explores the common pitfalls and challenges of email communication. The authors shed light on why people often struggle to effectively convey their messages through email and provide practical advice on how to improve this essential form of communication.
"Strategic Selling: The Unique Sales System Proven Successful by America's Best Companies" by Robert B. Miller and Stephen E. Heiman is a seminal work that introduces a systematic and strategic approach to sales, emphasising thorough research, planning, and a customer-focused methodology. Originally published in the 1980s, the book has become a classic in the field of sales and is widely regarded as a foundational resource for sales professionals seeking to enhance their strategic selling capabilities.
When I Say No, I Feel Guilty by Manuel J. Smith is a timeless classic that offers valuable insights and practical techniques for developing assertiveness and effective communication skills. This book serves as a guide for individuals who struggle with setting boundaries, saying no, and expressing their needs without feeling guilty. Through a comprehensive exploration of assertiveness, guilt, and communication patterns, Smith empowers readers to overcome these challenges and lead more authentic and fulfilling lives.
Anti-Money Laundering: What You Need to Know by Susan Grossley is a concise and accessible guide that provides readers with a foundational understanding of money laundering and its implications. Geared towards individuals and organisations seeking a clear overview of the topic, Grossley's book offers key insights and practical advice to enhance awareness and compliance with anti-money laundering (AML) regulations.
In Blind Spots: Why We Fail to Do What's Right and What to Do About It, Max H. Bazerman and Ann E. Tenbrunsel delve into the psychological and social mechanisms that cause individuals and organisations to act unethically despite their intentions to uphold moral standards. The book explores the gap between who people think they are and how they actually behave, focusing on the concept of "bounded ethicality"—the idea that our ability to act ethically is limited by cognitive biases and situational pressures.