"Selling to the C-Suite: What Every Executive Wants You to Know About Successfully Selling to the Top" by Nicholas A.C. Read and Stephen J. Bistritz is a comprehensive guide that delves into the intricacies of selling to top-level executives in organisations. Through their extensive experience in sales and interactions with C-suite leaders, the authors offer invaluable insights and practical strategies for navigating the complex landscape of executive decision-making.
The Effortless Experience: Conquering the New Battleground for Customer Loyalty by Matthew Dixon, Nick Toman, and Rick DeLisi is a book that aims to provide businesses with strategies to create an effortless customer experience that increases customer loyalty and satisfaction. The authors conducted extensive research on customer interactions with various companies and analysed the data to identify what drives customer loyalty and satisfaction.
"Renewing Your Customer" by Craig Bailey is a comprehensive guide that delves into the critical aspects of managing customer renewals, emphasising strategies for maintaining strong client relationships and ensuring ongoing business growth. Bailey leverages his extensive experience in customer relationship management to provide actionable insights and practical techniques for businesses looking to maximise their customer retention rates and create lasting loyalty.
"Succession: Mastering the Make-or-Break Process of Leadership Transition" by Noel M. Tichy is a significant book that tackles the crucial and often complex process of leadership succession in organisations. Published in 1997, this book offers enduring insights, strategies, and practical guidance for businesses seeking to navigate leadership transitions successfully.
"The Trusted Advisor" by David H. Maister, Charles H. Green, and Robert M. Galford provides profound insights into trust and leadership. The book articulates how trust is not just a component of successful leadership but the very foundation upon which effective leadership is built.
Problem Solving 101 by Ken Watanabe is a concise and practical guide that equips readers with effective problem-solving techniques. Drawing upon his experience as a former McKinsey consultant, Watanabe offers a straightforward approach to tackling problems in both personal and professional domains. The book presents a systematic method, known as the "Watanabe Method," which provides a structured framework for defining, analysing, and solving problems.