To Sell Is Human: The Surprising Truth About Moving Others by Daniel H. Pink is a book that challenges the notion that sales is the domain of a select group of individuals with a specific set of skills. In fact, Pink argues that we are all in sales, as we spend a significant amount of our time trying to move others to our way of thinking, whether we are convincing our boss to give us a raise or persuading our children to clean their room.
In Permission to Feel, Marc Brackett, a leading expert in the field of emotional intelligence, argues for the importance of emotional awareness and regulation in creating a healthier, more successful society. Through his personal journey and extensive research, Brackett demonstrates how emotions are often misunderstood, dismissed, or repressed, and how this leads to detrimental effects on mental health, relationships, and productivity. He makes a compelling case for why giving ourselves "permission to feel" and teaching others to do the same is essential for individual well-being and societal progress.
In Dealing with Difficult Customers: How to Turn Demanding, Dissatisfied, and Disagreeable Clients into Your Best Customers, author Noah Fleming provides valuable insights into how to effectively handle challenging customer interactions. The book is divided into three sections, each focusing on a different aspect of dealing with difficult customers.
What Color Is Your Parachute? 2024 is the latest edition of Richard N. Bolles' globally acclaimed career guidebook, offering practical, actionable advice for job seekers in today’s dynamic and challenging job market. Known for its hands-on approach and innovative exercises, the book empowers readers to identify their career goals, navigate the job search process, and successfully secure employment. This updated edition integrates new insights, reflecting changes in the labour market, technology, and hiring practices post-pandemic.
In The Upside of Uncertainty: A Guide to Finding Possibility in the Unknown, Nathan Furr and Susannah Harmon Furr explore how uncertainty, often seen as a source of anxiety and fear, can be reframed as a powerful catalyst for creativity, growth, and innovation. The authors argue that the way we approach uncertainty has a profound impact on our ability to navigate challenges, whether in business, personal life, or leadership. Rather than avoiding or fearing the unknown, Furr and Harmon Furr suggest that we can embrace uncertainty and leverage it to create new opportunities and insights.
Buyology: How Everything We Believe About Why We Buy is Wrong by Martin Lindstrom is a fascinating exploration of the subconscious forces that shape our buying decisions. In this book, Lindstrom draws on extensive research and neuromarketing studies to challenge commonly held beliefs about consumer behaviour and uncover the hidden factors that truly drive our purchasing choices.